Hi, my name is alonso and I’m a copywriter currently working as creative director at Fahrenheit DDB Peru. I’ve been lucky enough to work with clients such as BBVA Bank, helping them align their new global positioning; Ab-Inbev, working for their local and global brands; Papa Johns, helping them introduce the brand into pop culture; The Peruvian Cancer Foundation, the most important cancer fundraising in Peru; Gloria, working head to head with the diary brand to become the number one lovemark in Peru and plazaVea supermarkets, always bringing them ideas that contributes to their low price offer.
I like to think, I like to write, I like to write my name in lowercase, I like pitches, I like to create, I like to meet new people, I like fashion, I like coffe, I like vinyls, I like breakfasts, I like traveling, I like boxing and I love my work.
→ Awards and Recognitions:
EL OJO DE IBEROAMÉRICA
2024 - 1 Silver / Creative Business Transformation
2024 - 1 Bronze / Effectiveness
2023 - 2 Shortlist / Direct / Social Media
2022 - 1 Silver / Audio
2021 - 1 Gold / Young Creatives / Professionals
2020 - 1 Silver / Print & Outdoor
2020 - 1 Shortlist/ Best Local Idea
2019 - 1 Bronze/ Film
2016 - 2 Shortlists/ Young Creatives/ Students
EL SOL
2021 - 1 Bronze / Print
IDEAS AWARDS (Peruvian Creative Circle)
2024 - 1bronze / Creative Strategy
2023 - 2 Shortlist / Social Media
2023 - 3 Shortlist / Promo & Activation
2022- 1 Silver / Social Media
2022 - 1 Bronze / Audio
2021- 1 Bronze / Film Craft
2022 - 2 Shortlist / Social Media
2021 - 1 Shortlist / Sports
2021 - 1 Shortlist / Film
JURY DUTY
2024 - Young Creatives / Peruvian Radio Committee
2023 - AdForum PHNX
2023 - Ideas Awards (Peruvian Creative Circle)
2023 - FePi (Independent Advertising Festival)
→ Experience
Fahrenheit DDB (2018 - today)
Carne - WPP (2018)
Independencia (2017 - 2018)
→ Get In Touch
📧 alonso.castillo.jaime@gmail.com
🤳 (+51) 957 608 572
📍 Based in Lima, Peru
🐣 Born in 1997